The 21st century has seen a positive shift in the management of product development. Classically run with a command-and-control mindset and a process orientation, product development had been characterized as an under-performing part of the operation, lacking cooperation between the participating functions. The shift in mindset to product development as a system, notably lean product development and agile, have led to huge gains in product development productivity, along with a more cooperative, healthier product development environment. Discover of the advantages of a systems-based approach to product development, as well as guidance on how to migrate your organization towards a systems basis for maximum benefit. This event holds value for all stakeholders of product development, vertically across tiers and horizontally across functions of the organizations.